Featured Articles
Getting more value out of your LinkedIn connections...
A few years ago, I wrote a post about how to get more value out of LinkedIn, but I really haven't given enough love to the site since them... And I have an idea for how to change that. Starting this week, I'm going to start writing one recommendation each week. I'm starting this "recommendation
Real Estate WordCamp is Coming to NARdiGras!
I've been working with the NAR team to put together a WordPress event at NARdiGras, and couldn't be more excited that we're ready to start announcing details! In a nutshell, we've broken the half-day event into two tracks -- one for beginners and one for more advanced WordPress users -- and the fol
7 Tips to Getting SEO Value Out of Your Social Media Efforts
Recently, I was asked by the folks at MOTM to give a talk on Social Media. I typically present to real estate audiences, so I decided to rethink my usual approach for this tech-audience. More than anything, I wanted to present something that was worthy of the group. After more than a few conver
How likely is this person to send me business?
Lately, I've been putting a huge focus on thinking through how we (as professionals) can use social networking tools to build and strengthen our relationships... and in particular, our relationships with people who are key to growing our business (i.e. our "sphere" or "referral network"). And this h
Is it important to be proud of your real estate website?
One of the things that has stuck out for me in talking with agents and brokers all over the country is just how embarrassed many are by their website. When an agent hands me their business card, it's so much more common for them to start making an excuse about their website ("oh... but don't go t
Hacked at Twenty Ten to Revamp 4realz. Check it out!
Feels like it's been "WordPress-all-day, Every-day" lately! One of the things I'm most excited about is hosting the WordPress WorkShop at Real Estate Connect in a few weeks! The Inman team did a fantastic job lining up speakers (Check 'em out: Chris Pearson, Peter Ricci, Reggie Nicolay, Justin La
NEO, or the Study of How to Optimize Content for Social Networks
This past weekend while giving a presentation in Chicago, I was talking to the following slide: ... about the importance of understanding how Facebook's algorithms work when creating your Facebook marketing strategy when someone from the audience asked, "is this similar to understanding how SEO hMy Story, 4realz!
In March 2005, I stumbled into blogging as a way to generate some business for my wife's real estate practice and it changed my life. When I started my first business blog, Rain City Guide, back in March 2005, my timing could not have been better... <continue reading>
