The Fool thinks we should look out for…

Thursday, December 20, 2007
By Dustin

…a Zillow IPO in 2008:

“I’ve been enamored with Zillow since its launch nearly two years ago. At the time, it was an edgy though admittedly imperfect Web-based application for finding what your home was worth. It didn’t seem like much, but it was a model so refreshing in the real estate industry that it dealt uppercuts to stodgy models like HouseValues (Nasdaq: SOLD).

“Zillow was the brainchild of Expedia’s (Nasdaq: EXPE) founder, so it’s really just a matter of time before the company follows suit and goes public. Even with dot-com realty plays like HouseValues and Realtor.com parent Move (Nadsaq: MOVE) trading in the mid-single digits, Zillow has enough Teflon to make it as an IPO. Its ad-supported model is appealing to customers, advertisers, and even a growing fleet of partners that now includes a consortium of local newspapers.”

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About the Author: Dustin Luther

As the founder of Seattle's Rain City Real Estate Guide, I love to talk, discuss and implement social media strategies that drives business in real estate. In following this passion, I founded 4realz.net Social Media Strategy and regularly speak about social media strategies to real estate audiences. You can connect with me on LinkedIn, become a fan on Facebook and follow me on twitter at @tyr.

2 Responses to “The Fool thinks we should look out for…”

  1. [...] market. Recently unbound, Dustin is busy breaking news and publishing lucid insights on the market. Today he cites The Motley Fool speculating on a Zillow IPO in 2008. “Zillow was the brainchild of Expedia’s [...]

    #400
  2. [...] on the fate of Real Estate 2.0’s highest profile player… Acquisition? IPO? (see The Fool thinks we should look out for…). I’m not sure that 2008 will see resolution any of those questions, but I suspect the chorus [...]

    #401

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