Comments on: A little late to the story, but that doesn’t take… http://4realz.net/2008/01/a-little-late-to-the-story-but-that-doesnt-take/ Internet Marketing Strategy & Education Thu, 29 Jul 2010 03:21:38 +0000 hourly 1 http://wordpress.org/?v=abc By: Raymond http://4realz.net/2008/01/a-little-late-to-the-story-but-that-doesnt-take/#comment-879 Raymond Fri, 08 Feb 2008 21:07:41 +0000 http://4realz.wordpress.com/?p=363#comment-879 While HouseValues is not the only company in the real estate industry that is being hit with the market downturn, the company is in a good financial position to weather the storm better than most. The layoffs reflect a smaller subscriber base and saving about $5M a year. The recent $10M acquisition of http://www.realtygenerator.com/ with broker accepted features like Client IDX Website & Ad Management; Realtor CRM (Customer Relationship Manager) and a Broker Monitoring System along with the VC type investment into Active Rain suggest HouseValues is using it's $70M in cash reserves to re-gigger its business model. While HouseValues is not the only company in the real estate industry that is being hit with the market downturn, the company is in a good financial position to weather the storm better than most.

The layoffs reflect a smaller subscriber base and saving about $5M a year.

The recent $10M acquisition of http://www.realtygenerator.com/
with broker accepted features like Client IDX Website & Ad Management; Realtor CRM (Customer Relationship Manager) and a Broker Monitoring System
along with the VC type investment into Active Rain suggest HouseValues is using it’s $70M in cash reserves to re-gigger its business model.

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