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	<title>Comments on: I may have found the Tellar in Zillow&#8217;s Cellar!</title>
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	<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/</link>
	<description>Authentic Real Estate and Internet Marketing Conversations</description>
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		<title>By: Dustin</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-2952</link>
		<dc:creator>Dustin</dc:creator>
		<pubDate>Tue, 09 Sep 2008 07:01:10 +0000</pubDate>
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		<description>Glad you appreciated it Spencer!  It was a fun find!  ;)</description>
		<content:encoded><![CDATA[<p>Glad you appreciated it Spencer!  It was a fun find!  <img src='http://4realz.net/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Spencer Rascoff</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-2950</link>
		<dc:creator>Spencer Rascoff</dc:creator>
		<pubDate>Tue, 09 Sep 2008 05:28:56 +0000</pubDate>
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		<description>good sleuthing Dustin

but as DavidG says, this was just one of many ideas we toyed with (and dismissed) ages ago, before settling upon free and instant access to real estate information, monetized with online advertising. We have no designs on being in the middle of the real estate transaction whatsoever.</description>
		<content:encoded><![CDATA[<p>good sleuthing Dustin</p>
<p>but as DavidG says, this was just one of many ideas we toyed with (and dismissed) ages ago, before settling upon free and instant access to real estate information, monetized with online advertising. We have no designs on being in the middle of the real estate transaction whatsoever.</p>
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		<title>By: Is Zillow Preparing to Launch a Virutal Tour on Steroids? &#171; 4realz.net</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-649</link>
		<dc:creator>Is Zillow Preparing to Launch a Virutal Tour on Steroids? &#171; 4realz.net</dc:creator>
		<pubDate>Wed, 16 Jan 2008 09:43:09 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-649</guid>
		<description>[...] January 16, 2008 by Dustin    &#8230; Or am I just having too much fun digging into the US Patent Office website for patent applications filed by Zillow employees?  (Previous patent digs can be found on my post about Zillow&#8217;s auction patent&#8230;) [...]</description>
		<content:encoded><![CDATA[<p>[...] January 16, 2008 by Dustin    &#8230; Or am I just having too much fun digging into the US Patent Office website for patent applications filed by Zillow employees?  (Previous patent digs can be found on my post about Zillow&#8217;s auction patent&#8230;) [...]</p>
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		<title>By: Jani</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-648</link>
		<dc:creator>Jani</dc:creator>
		<pubDate>Tue, 15 Jan 2008 08:26:16 +0000</pubDate>
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		<description>Agree with Miss Marlow - with all this trend of standardizing listing information, it seems that it would be quite difficult for any website to be part of the transaction. I can forsee, e.g. google, providing complete coverage of all the listings for free one the data feeds are established.</description>
		<content:encoded><![CDATA[<p>Agree with Miss Marlow &#8211; with all this trend of standardizing listing information, it seems that it would be quite difficult for any website to be part of the transaction. I can forsee, e.g. google, providing complete coverage of all the listings for free one the data feeds are established.</p>
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		<title>By: I read about the tracking of feed views&#8230; &#171; 4realz.net</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-647</link>
		<dc:creator>I read about the tracking of feed views&#8230; &#171; 4realz.net</dc:creator>
		<pubDate>Tue, 15 Jan 2008 05:01:42 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-647</guid>
		<description>[...] on my recent post about Zillow&#8217;s auction patent, most of the traffic came from links from other blogs, so this chart looks very [...]</description>
		<content:encoded><![CDATA[<p>[...] on my recent post about Zillow&#8217;s auction patent, most of the traffic came from links from other blogs, so this chart looks very [...]</p>
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		<title>By: Dustin</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-642</link>
		<dc:creator>Dustin</dc:creator>
		<pubDate>Wed, 09 Jan 2008 17:20:55 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-642</guid>
		<description>Marlow, while the individual realtor feeds may be conditional, my educated guess is that most of the listing Zillow is looking to get (or has already gotten) come with contracts that ensure the brokerages keep sending the feeds as long as Zillow keeps up their side of the bargain.    Following your point, adding a transactional element would likely be one of the things that WOULD trigger the ability for brokers to stop sending their listings.</description>
		<content:encoded><![CDATA[<p>Marlow, while the individual realtor feeds may be conditional, my educated guess is that most of the listing Zillow is looking to get (or has already gotten) come with contracts that ensure the brokerages keep sending the feeds as long as Zillow keeps up their side of the bargain.    Following your point, adding a transactional element would likely be one of the things that WOULD trigger the ability for brokers to stop sending their listings.</p>
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		<title>By: Miss Marlow</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-644</link>
		<dc:creator>Miss Marlow</dc:creator>
		<pubDate>Wed, 09 Jan 2008 09:43:41 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-644</guid>
		<description>And remember, what Realtors giveth, Realtors can take away.  The minute brokers and agents realized they were being disintermediated, they&#039;d pull the plug on all those conditional feeds.  Without them, they&#039;re back to bare-bones content based on tax records and past sales.</description>
		<content:encoded><![CDATA[<p>And remember, what Realtors giveth, Realtors can take away.  The minute brokers and agents realized they were being disintermediated, they&#8217;d pull the plug on all those conditional feeds.  Without them, they&#8217;re back to bare-bones content based on tax records and past sales.</p>
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		<title>By: Dustin</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-643</link>
		<dc:creator>Dustin</dc:creator>
		<pubDate>Mon, 07 Jan 2008 21:24:34 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-643</guid>
		<description>David: thanks for stopping by.  I can&#039;t say I&#039;m surprised by your response, although I would say it is a bit bold to say that expertise was missing from the marketplace. Nonetheless, I think I know where you are going with that comment.</description>
		<content:encoded><![CDATA[<p>David: thanks for stopping by.  I can&#8217;t say I&#8217;m surprised by your response, although I would say it is a bit bold to say that expertise was missing from the marketplace. Nonetheless, I think I know where you are going with that comment.</p>
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		<title>By: David G from Zillow.com</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-646</link>
		<dc:creator>David G from Zillow.com</dc:creator>
		<pubDate>Mon, 07 Jan 2008 16:20:21 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-646</guid>
		<description>Hi Dustin,

In the early days, before Zestimates, we were trying to identify the consumer’s edge in real estate and kicked around a lot of ideas. Auctions were one of them but frankly, the concept did not test well and looking back on our experiences it’s not surprising that auctions aren’t widely employed in selling homes. We then realized that it was access to information and expertise that were the missing from the real estate marketplace and so we settled on the media business model and advertising product.</description>
		<content:encoded><![CDATA[<p>Hi Dustin,</p>
<p>In the early days, before Zestimates, we were trying to identify the consumer’s edge in real estate and kicked around a lot of ideas. Auctions were one of them but frankly, the concept did not test well and looking back on our experiences it’s not surprising that auctions aren’t widely employed in selling homes. We then realized that it was access to information and expertise that were the missing from the real estate marketplace and so we settled on the media business model and advertising product.</p>
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		<title>By: The Odysseus Medal competition &#8212; Voting for the People&#8217;s Choice Award is open &#124; BloodhoundBlog: Real estate marketing and technology blog &#124; Realtors and real estate, mortgages, lending, investments</title>
		<link>http://4realz.net/2008/01/i-may-have-found-the-tellar-in-zillows-cellar/#comment-645</link>
		<dc:creator>The Odysseus Medal competition &#8212; Voting for the People&#8217;s Choice Award is open &#124; BloodhoundBlog: Real estate marketing and technology blog &#124; Realtors and real estate, mortgages, lending, investments</dc:creator>
		<pubDate>Sun, 06 Jan 2008 20:17:31 +0000</pubDate>
		<guid isPermaLink="false">http://4realz.net/2008/01/05/i-may-have-found-the-tellar-in-zillows-cellar/#comment-645</guid>
		<description>[...] Race, Dodd Exits Presidential Race; Focus Turns to LendersDustin Luther &#8212; Zillow RE Auction, I may have found the Tellar in Zillow&#8217;s Cellar!Brian Brady &#8212; Todd Kaufman, The Todd Kaufman Problem Is Your Problem, TooJay Thompson &#8212; [...]</description>
		<content:encoded><![CDATA[<p>[...] Race, Dodd Exits Presidential Race; Focus Turns to LendersDustin Luther &#8212; Zillow RE Auction, I may have found the Tellar in Zillow&#8217;s Cellar!Brian Brady &#8212; Todd Kaufman, The Todd Kaufman Problem Is Your Problem, TooJay Thompson &#8212; [...]</p>
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