andrewhillman
09:47:10 am on September 4, 2008 | # |
I was reading this chatter via Trulia Voices Blog from a question posted by a home buyer who asked:
“Since the ammount of work involved doesn’t really differ according to the value of the house (effort in helping buy a 200K house is not much more than a 1M property). Financially, it seems like the percentage commision would make higher prices more favorable from a realtor’s perspective. If this is the case, why would the realtors/buyers agent be motivated to help negotiate down … “
Now, if you look at the answers to this question, you will see that 99% of the agents don’t know jack shit about selling real estate. I don’t know everything, but I understand the role of a buyers agent and how to sell myself to a prospect. I am disgusted by these pathetic agents who are worthless. I got dumber as I read each answer.
Here is how I would answer the above question. (If you use this line, just remember who taught you how to speak with potential buyer clients. Its called reeling them in with powerful one liners. They go along way.
Agents are always working for their “next” deal. Agents want referrals for busting their ass. If the agent doesn’t do a good job for the buyer than their “referral network” breaks down. This is not a bulshit line. I live by it. This is one of my many rebuttals that I have formed over the years. I usually keep these to myself, but I see that many Trulia Voice Agents need some help because they look like lifeless fools without a clue.
No matter what deal I am working on I am always working for my “next” deal. I pay little attention to how much I am getting for compensation because I know I have the buyer. I need to make sure the buyer tells friends about me so I can survive.
If I have never taught you anything, you can remember me by telling you this…
“A great buyers agent ‘focuses’ on the current deal and ‘works’ for the next.”
-me.
Anyone else have a good rebuttal?
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dustin 11:54 am on September 4, 2008 | #
Here’s my favorite line from this post: “If the agent doesn’t do a good job for the buyer than their “referral network” breaks down. This is not a bulshit line. I live by it.”
andrewhillman 12:13 pm on September 4, 2008 | #
was i supposed to post this through the blue box or wp admin style interface?
pasadenaviews 2:47 pm on September 4, 2008 | #
Great answer Andrew. I am with you on this one. I built my business one client at a time by providing the best possible service with the goal of repeat and referral business. My $200K buyer eventually moves into a $500K move up buyer and a $200K seller. This is also the buyer who will send all their friends and family to me. Each client is important and is treated with respect. If I can’t provide a good and professional service, I will not take them on. Period. It’s all about referrals and you’re right, it is not a bullshit line, it’s the way some of us operate.
dustin 5:01 pm on September 4, 2008 | #
Andrew: You posted it just right. My intention was to have folks do micro-posts through the blue box on the homepage as oppose to an more standard post like this, but I’m all for experimentation as there are really no rules at this point.
josephbr 10:50 am on September 5, 2008 | #
Well this post hits home for those who want to stay in the business. New business is great but referral business means you have actually added value to someones live to the point that they want to put their name on the line and refer you. In this day and age with all of the feedback systems and customer retention systems automatically e-mailing people a word of mouth referral may be the most powerful out there.