I like the quote the marketingSherpa picked up from me: “The agents I think of, who are doing well on the Internet, they tend to be the ones who are willing to engage the people who criticize them or give them feedback that’s not always pretty,” says Dustin Luther, an online real estate marketing coach and founder of the Rain City Guide blog and 4Realz Internet Marketing Education. “They’re willing to engage in a dialogue, whether it’s pretty or not, and there’s a certain amount of authenticity that goes with that.”
Latest Updates: agents
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dustin
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dustin
The Realtor.com message Is muddled today… hmmm… where to start with a response
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dustin
The things you can learn by getting a google news feed on your name: “Blogger Dustin Luther has converted himself to a commercial bank so he can start a small business loan program for bloggers who write great stuff but are tired of waiting tables at night.”
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dustin
Top 10 ways realtors are getting screwed. I don’t necessarily agree with all of them, but it makes for a fun read.
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dustin
Marketing Sherpa put together a great report on Online Strategies from Real Estate Marketers: Tactics to Survive a Struggling Economy chalk full of useful resporces!
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Kevin Warmath
Check out the Victoria Secret models in Crabapple
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dustin
In a conversation earlier today, someone asked me if I had heard of ActiveRain’s new product (I hadn’t). In trying to explain it to me, we both got lost. Nonetheless, in reading the comments, it’s obviously got the base excited.
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Marlow
A discussion on whether the government should re-structure sub-prime loans became a call for a tax on real estate agents to compensate home buyers who’ve lost money on their investments. 109 comments and counting…..
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dustin
If you’re heading to NAR in Orlando this year, then you’ll want to carve out 11am on Sunday morning for a presentation on using social media to engage clients by Jeff, Rudy and myself.
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dustin
I hadn’t realized that Simon Baker was a main player behind Homethinking.com… very interesting.
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Jay Thompson
Seeing Dustin’s recent post reminded me of a similar situation I had with a comment just a couple of weeks ago. One torqued-off agent couldn’t handle the truth.
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dustin
Just one reason why I love having Jillayne on RCG: “I’m glad you received that email because if it would have come to me, I’d tell them to stop whining, get off the butts and go out there and start LISTENING to consumers (not talking.)”
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dustin
“The moment you discount, it re-calibrates the perceived value of your products/services.” How to get out of this pickle?
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dustin
“I’m done searching for homes online” ~ Marc