Posted by Dustin on April 20, 2010 in
Facebook,
Marketing,
Strategies |
∞ But don’t! Greg Vincent asked the seemingly obvious questions as to whether agents should use Facebook Ads to send consumers to their post about a listing or a page on their website featuring the listing. The answer is neither. I’ve been buying Facebook Ads on-and-off for quite a while and have seen no evidence to [...]
Tags: ads, Facebook, listings, neo, promoted posts, SEO
After writing my last post on why I think the ability to promote posts on Facebook is going to be huge, I realized I didn’t capture the “why” very well… We already know that Facebook recently passed google.com in terms of raw traffic, and yet the industry around turning that traffic into real business is [...]
Tags: ads, Facebook, free, Google, Marketing, paid, promoted posts, traffic
Posted by Dustin on March 21, 2010 in
Social Media Strategy,
Strategies |
∞ Realtors: Have you ever had a call from a random sales guy that goes something like this? Sales guy: “Hello, you already know how important it is to be at the top of google search results for “[your city] real estate”. Unlike some services that are auction based, I can get you there with for [...]
Tags: ads, adwords, CPC, Google, real estate, realtors
Posted by Dustin on September 1, 2008 in
4realz |
∞ I was putting together a new blog for a client this past week (it’s not launched yet, so I can’t send you a link) and was inspired to use a new theme for 4realz.net. There’s more than a few things that I like about this new theme, but some of the big improvements are: The [...]
Tags: 4realz, ads, theme
Posted by Dustin on July 14, 2008 in
Marketing |
∞ …genius.
Tags: ads, Trulia, video
Posted by Dustin on June 19, 2008 in
Technology |
∞ …the overall price of their featured listings with a revamp of their ad platform. Some details… What used to cost $50/month for 10 listings now costs $39/month for unlimited listings. In addition, as part of Trulia Pro, agents can also add unlimited spotlight ads. So far, so good… However, similar to Joel, a move toward [...]
Tags: ads, adwords, Google, platform, self-service, spotlight, Trulia
Posted by Dustin on March 31, 2008 in
Uncategorized |
∞ …a competitor.
Tags: ads, blogging, Marketing, Ubertor, website
Posted by Dustin on March 25, 2008 in
Uncategorized |
∞ …traditional channels, this year cut their print budgets and pushed more money into the Web.” ~just dug up by Jeff
Tags: ads, Marketing, real estate
Posted by Dustin on March 24, 2008 in
4realz |
∞ So is Notorious Rob… The problem is that the quality of marketing matters so much and some of the best marketing is extremely niche focused and doesn’t necessarily scale or translate in other locations well. Of course there are examples of people doing extremely well with hard-sell techniques and people doing extremely well with soft-sell [...]
Tags: ads, Marketing, ROI, Social Media Strategy
I think I’ve recovered enough now to actually post about it! Despite our best efforts to be prepared, the day started off a bit rough with a nearby mudslide taking out power in our building in the morning (meaning no hot coffee and no projector) and a 9-car pileup on a nearby freeway slowed me [...]
Tags: 4RealzEd, ActiveRain, ads, Altos Research, analytics, blogging, brand, brokerages, cms, coffee, consumers, CRM, CyberHomes, design, event, Google, Inman News, leads, Legal, linkation, LinkedIn, listing, mapping, Marketing, MLS, mobile, move.com, NAR, neighborhood, photo, presentation, real estate, realtor, Realtor.com, Redfin, ROI, search, SEO, social bookmarking, social network, tools, Top Producer, traffic, Trulia, UI, video, web2.0, WellcomeMat, wordpress, wp.com, Yahoo, Zillow
