I missed this news a few days ago that Terabitz…
… continues to move towards a more backend technology play as oppose to a front-end consumer destination site. I think that’s a smart move by them.
Tagged: Frontdoor.com RSS
Carrie T are discussing. Dustin
I was somewhat suprised to hear just how bullish…
…some of the ColdwellBanker/NRT executives are on Frontdoor.com when the topic came up at a recent CB event. But considering the vast, relevant, promotion HGTV could start throwing at the site mixed with the fact that they continue to add listings at a good clip, my initial skepticism has been infected with a bit of his optimism.
However, well-coordinated cross-promotion is going to be key and I don’t see any of it yet on the HGTV website besides a simple “sister site” link in the footer.
(and yes, NRT is sending all their listings to FrontDoor.)
Dustin
NRT announcement on the way?
Always happy to spread some more rumors, someone (who I’ll leave anonymous) justed emailed me this tip:
“…the reason I am sending this is that I was just speaking with my manager here at [XYZ] who told me that ‘You will be happy to hear that NRT is going to have and announcement in the next few days about a partnership with Trulia, Zillow and Frontdoor.’”
Just for clarity, NRT, LLC runs the residential real estate companies Coldwell Banker, ERA, Sotheby’s International Realty, and The Corcoran Group. While their parent company, Realogy, adds the Century 21 brand to the mix.
In terms of NRT’s existing listing syndication, here is what I’ve been able to piece together:
- ERA is already sending listings to Zillow
- Realogy is already sending their listings to Frontdoor, Trulia and Google Base… It is unclear to me if it is only a partial set of their listings, but according to the various press releases, it appears that Realogy is sending listings from all their residential real estate brands.
I point this out because it leads me to wonder if there is something more than the standard listing syndication agreements… The only listing announcement related to the three companies in the “tip” I see coming out of NRT is that they are sending their listings to Zillow since they are already (presumably) sending listings to Trulia and Frontdoor. Am I missing something?
Dustin
RE.net Acronyms
Jim got me thinking about some of the acronyms that I use on 4realz and other common terms I’ve seen others use:
- AG: AgentGenius.com
- AR: ActiveRain
- BR: BlueRoof
- BHB: Bloodhound Blog
- CB: Coldwell Banker
- CH: Cyberhomes
- CL: Craigslist
- CMS: Content Management System
- CRM: Customer Relationship Management
- FBS: FBS Blog
- FOREM: Future of Real Estate Marketing
- FORET: Future of Real Estate Technology
- FD: FrontDoor
- G: Google
- GDH: Garage with a Detached Home
- HV: HouseValues
- HG: HomeGain
- IC: InternetCrusade
- KW: Keller Williams
- M: Microsoft
- MBL: MyBlogLog
- MLB: MLBroadcast
- MLS: Multiple-Listing Service (this means different things to different people!)
- MLW: MyLevenworth
- NAR: National Association of Realtors
- P2A or P2: Point2Agent
- RCG: Rain City Guide
- RCV: RealCentralVA
- RDC, R or R.com: Realtor.com
- RE.net: The real estate blogosphere
- REB: The Real Estate Bloggers
- RES: Real Estate Shows
- RET: Real Estate Tomato
- REW: Real Estate Webmasters
- REZ: Real Estate Zebra
- RF: Redfin
- RT: RealTown
- SEO: Search Engine Optimization
- SEM: Search Engine Marketing
- TP: Top Producer
- TPG: The Phoenix Real Estate Guy
- T: Trulia
- WM: WellcomeMat
- WP: WordPress.org
- WP.com: Wordpress.com
- Y!: Yahoo!
- Z: Zillow
UPDATE: Based on suggestions in the comments I added a few more names to the above list and decided to alphabetize them. (I also went back and added links to the various sites, which I should have done from the start!)
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Jim Duncan
BHB: Bloodhound Blog
RCV: (as coined by a Charlottesville blog) referring to RealCentralVA. -
Tom
Heh… Isn’t MLS the biggest of them all?
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Dustin
Beautiful!
I’ve seen the BHB before, but somehow missed it’s utility. The past few times I went to write about the bloodhound blog, I’ve been looking for an acronym and forgot the perfectly good one that is available!
I’m adding all three of the suggestions!
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Dustin
In editing things, I also realize that I forgot to add the acronym from the title of the post: RE.net!
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loren nason
FORET
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Jay Thompson
G: Google
Y!: Yahoo. Well…. maybe notBut they aren’t really RE.net terms.
And of course, TPREG – pronounced “Tee Preg”. Originally coined by Maureen Francis I believe. But I think we’re the only two that use it. Hey, I thought about going with Phoenix Real Estate Guy Online and being “Prego”…
Haven’t you ever used DLITGoREB?
Dustin Luther is the Godfather of Real Estate Blogging.
I think I use that in daily conversation!
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Lani Anglin-Rosales
AG = AgentGenius.com
R.com = Realtor dot com
(PS: I couldn’t come up with something clever about me, so insert hilarity [here]).
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Geordie Romer
Someday I hope to have a TLA associated with my business or my blog. (That’s a Three Letter Acronym for those who didn’t spend time as a public servant in the past.)
But if you want to refer to my blog MLW that’s cool too. (Sounds like a Sports League … Major League Winters?!)
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Jessie B
How about everyones favorite
RF = redfin
more…
HV = housevalues
HG = homegainPossibles…
CH = cyberhomes
FD = frontdoor -
Dustin
I’m simply loving some of the suggestions!
Nonetheless, if you’re going to choose one for your own blog (which I don’t mind at all!), give me an example of another blogger using it!
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Dustin
It took me about too minutes to (and Jessie’s comment) to get to me to realize my last comment was dumb!!! Go ahead and coin your own acronym! No examples of it being in use are needed!
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Lani Anglin-Rosales
Examples supporting “AG”: FL Mortg, Blog Fiesta, RErevealed, and hundreds of private emails
YAY, I did it! Man, that was like running around the track 4 times (meaning I’m wheezin’!).
What fancy acronyms do you have for yourself Dustin?
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Chad Hallberg
How could you ever forget YUN 4 NAR PREZ 2008?????
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Lani Anglin-Rosales
Chad, is that Y4NP8?
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Jessie B
one more very important one…
CL = craigslist
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Dustin
Lani: You’re too darn cool! The AG definitely deserves to be on the list!
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Jay Thompson
P2 or P2A: Point2 Agent.
Hey, TPREG is on the Inman Wiki! Oh, wait. I put it there. Back to G and Y!….
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Jay Thompson
RT = Real Town
And now I’m done with this!
TGIF!
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Dustin
Jay,
What if we settled for TPG (The Phoenix Guy)? Similarly, the “official” name of RCG is Seattle’s Rain City Real Estate Guide, but SRCREG just wouldn’t have the same ring!
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Lane Bailey
And here I was looking for GDH (Garage with a Detached Home). Alas, I don’t think anyone else refers to me yet.
Anyway, I will add Real Estate Radio RER…
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Dustin
Lane: Are you thinking of a specific real estate radio show… or just the concept. RealEstateRadio.net is what shows up when I google the term.
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Jay Thompson
Dustin, I love it. That is why you are the GoREB.
Here’s one that some in real estate use:
NAR (which like MLS, can mean very different things to different people).
For some weird reason, I’ve been thinking in acronyms all night.
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Dustin
Totally forgot about NAR! Great call!
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wellcomemat
Dustin… WMNS?
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Phil Thomas Di Giulio
And WMNS is not a reference to WellcomeMat, that’s easy (WM). No WMNS stands for, ‘What’s my name, Skip?”
We know the answer
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Dustin
Phil: I’m thinking “no show”… but that has been fixed!
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Mike Price
how about MLB ?
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Dustin
Major league baseball?
I just added MLBroadcast.(and you just reminded me to add MyBlogLog)
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Michael Wurzer
How about FBS for the FBS Blog?
I also think the FBS Blog would make a fine addition to your RE.net Company category.
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Dustin
Complete oversight on both accounts! It’s gonna be fixed immediately.
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Bucking the Real Estate Trend
Wow. My ADD is out of control this morning. Great list.
Dustin
In all the press around Frontdoor.com…
…I found it interesting that many news stories compared Frontdoor.com to Zillow, and not one compared them to Realtor.com. Has Zillow really captured that much of the mindshare of journalists?
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mike simonsen
yes, they have. remarkable isn’t it? when was the last time the New York Times did a front-page-business-section story on Realtor.com?
Dustin
FrontDoor.com flips the logic…
…Instead of a real estate listing site seeking out content, a real estate “content” company (FrontDoor.com is the child of Scripps Networks which “owns the News Sentinel, operates HGTV, the Food Network, DIY-Do It Yourself Network, Fine Living and Great American Country and their Internet counterparts”) is looking to add listings to their portfolio:
“Scripps Networks is partnering with Realogy Corp., parent company of Century 21, Coldwell Banker, Era and Sotheby’s International Realty as well as Leading Real Estate Companies of the World, a global network of real estate firms, to provide the property listings.”
It begs an interesting question: Are DIY videos a great way to get people to view your listings (and associated ads) or are listings a great way to get people to view your DIY videos (and associated ads)?
I’m a skeptic at this point, but FrontDoor.com, along with some help from Realogy, is going to help us find out if they can get traction around the concept.
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Jessie B
I actually think that is a pretty good idea. The internet has always had difficulty identifying “sellers”.
It’s well known that many sellers will put “lipstick” on the home before selling, so they may frequent these types of sites.
The display of listings may serve as branding to sellers as which company they will list with… if their not going by owner.
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Dustin
Jessie,
You’re right that they will likely take in a different audience (and one that would be very valuable to real estate professionals). I don’t think it is necessarily a bad idea, I just think that this implementation might be missing one key ingredient in a competitive search site: A thirst to accumulate listings that permeates throughout the company.
Carrie T 11:03 am on August 11, 2008 Permalink |
I hadn’t heard all this new info about Terabitz. It sounds great, if I had an iphone. It will be awesome for those that do have them. I have been using a site called property maps that matches up the MLS with Google Maps and I found more properties and foreclosures with property maps. Their site is http://www.propertymaps.com. It may be something you want to look at.
Dustin 3:06 pm on August 11, 2008 Permalink |
PropertyMaps team: Stop trying to fool us by pretending that consumers are providing links back to your site in comments. Next one on either 4realz or RCG goes in the spam box.